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MVRDV

ICI Eindhoven: Future Downtown

All week at Blok 63-S | Strijp-S By MVRDV

MVRDV was founded in 1993 by Winy Maas, Jacob van Rijs and Nathalie de Vries in Rotterdam, the Netherlands. The practice engages globally in providing solutions to contemporary architectural and urban issues. A highly collaborative, research-based design method involves clients, stakeholders and experts from a wide range of fields from early on in the creative process. The results are exemplary, outspoken projects, which enable our cities and landscapes to develop towards a better future.

The products of MVRDV’s unique approach to design vary, ranging from buildings of all types and sizes, to urban plans and visions, numerous publications, installations and exhibitions. Built projects include the Netherlands Pavilion for the World EXPO 2000 in Hannover; the Market Hall, a combination of housing and retail in Rotterdam; the Pushed Slab, a sustainable office building in Paris’ first eco-district; Flight Forum, an innovative business park in Eindhoven; the Silodam Housing complex in Amsterdam; the Matsudai Cultural Centre in Japan; the Unterföhring office campus near Munich; the Lloyd Hotel in Amsterdam; the Ypenburg housing and urban plan in The Hague; the Didden Village rooftop housing extension in Rotterdam; the music centre De Effenaar in Eindhoven; the Gyre boutique shopping center in Tokyo; a public library in Spijkenisse; an international bank headquarters in Oslo, Norway; and the iconic Mirador and Celosia housing in Madrid.

Current projects include a variety of housing projects in the Netherlands, France, China, India, and other countries; a community centre in Copenhagen and a cultural complex in Roskilde, Denmark, a public art depot in Rotterdam, the transformation of a mixed use building in central Paris, an office complex in Shanghai, and a commercial centre in Beijing, and the renovation of an office building in Hong Kong. MVRDV is also working on large scale urban masterplans in Bordeaux and Caen, France and the masterplan for an eco-city in Logroño, Spain. Larger scale visions for the future of greater Paris, greater Oslo, and the doubling in size of the Dutch new town Almere are also in development.

MVRDV first published a manifesto of its work and ideas in FARMAX (1998), followed by MetaCity/Datatown (1999), Costa Iberica (2000), Regionmaker (2002), 5 Minutes City (2003), KM3 (2005), Spacefighter (2007) and Skycar City (2007), and more recently The Vertical Village (with The Why Factory, 2012) and the firm’s first monograph of built works MVRDV Buildings (2013). MVRDV deals with issues ranging from global sustainability in large-scale studies such as Pig City, to small, pragmatic architectural solutions for devastated areas such as New Orleans.

The work of MVRDV is exhibited and published worldwide and has received numerous international awards. 225 architects, designers and urbanists develop projects in a multi-disciplinary, collaborative design process which involves rigorous technical and creative investigation. MVRDV works with BIM and has official in-house BREEAM and LEED assessors.

What is the future of Brainport City Eindhoven? How do we want it to look like? How do we want to live in it? How can it become an international hotspot with local qualities?

The future city is intense, green, accessible, recognizable, wonderful, for everyone! In particular the new, enlarged Downtown of Eindhoven. This pavilion shows how we work on the upgrade of the city center. On the radical greenification. And on the intensification of urban life.

Based on the existing city, fantasies about the future of the city are being explored and possible strategies for downtown Eindhoven are under construction. What is the future of Eindhoven? How do the new sidewalks work? How can it be radically green? How can we intensify urban life and -use?

And we invite you to add more, to start conversations with policy makers, inhabitans and professionals. This will lead to a discussion about the future of Eindhoven, a city that will be more intense, diverse and more exciting. The new Rotterdam of the south. Downtown Eindhoven, here we come!

In his role as supervisor of the city center of Eindhoven, Winy Maas was asked to guide the vision and planning of the inner city. The study area includes the city center of Eindhoven; from Tangent to the Dommel, and adjacent areas that are related to the inner city. During monthly supervision workshops, organized by the municipality of Eindhoven, on-going projects and questions concerning the development of the city center are being discussed. The process and the state of affairs are illustrated in this pavilion and you are invited to talk about your Future Downtown Eindhoven.

MVRDV

MVRDV was founded in 1993 by Winy Maas, Jacob van Rijs and Nathalie de Vries in Rotterdam, the Netherlands. The practice engages globally in providing solutions to contemporary architectural and urban issues. A highly collaborative, research-based design method involves clients, stakeholders and experts from a wide range of fields from early on in the creative process. The results are exemplary, outspoken projects, which enable our cities and landscapes to develop towards a better future.

The products of MVRDV’s unique approach to design vary, ranging from buildings of all types and sizes, to urban plans and visions, numerous publications, installations and exhibitions. Built projects include the Netherlands Pavilion for the World EXPO 2000 in Hannover; the Market Hall, a combination of housing and retail in Rotterdam; the Pushed Slab, a sustainable office building in Paris’ first eco-district; Flight Forum, an innovative business park in Eindhoven; the Silodam Housing complex in Amsterdam; the Matsudai Cultural Centre in Japan; the Unterföhring office campus near Munich; the Lloyd Hotel in Amsterdam; the Ypenburg housing and urban plan in The Hague; the Didden Village rooftop housing extension in Rotterdam; the music centre De Effenaar in Eindhoven; the Gyre boutique shopping center in Tokyo; a public library in Spijkenisse; an international bank headquarters in Oslo, Norway; and the iconic Mirador and Celosia housing in Madrid.

Current projects include a variety of housing projects in the Netherlands, France, China, India, and other countries; a community centre in Copenhagen and a cultural complex in Roskilde, Denmark, a public art depot in Rotterdam, the transformation of a mixed use building in central Paris, an office complex in Shanghai, and a commercial centre in Beijing, and the renovation of an office building in Hong Kong. MVRDV is also working on large scale urban masterplans in Bordeaux and Caen, France and the masterplan for an eco-city in Logroño, Spain. Larger scale visions for the future of greater Paris, greater Oslo, and the doubling in size of the Dutch new town Almere are also in development.

MVRDV first published a manifesto of its work and ideas in FARMAX (1998), followed by MetaCity/Datatown (1999), Costa Iberica (2000), Regionmaker (2002), 5 Minutes City (2003), KM3 (2005), Spacefighter (2007) and Skycar City (2007), and more recently The Vertical Village (with The Why Factory, 2012) and the firm’s first monograph of built works MVRDV Buildings (2013). MVRDV deals with issues ranging from global sustainability in large-scale studies such as Pig City, to small, pragmatic architectural solutions for devastated areas such as New Orleans.

The work of MVRDV is exhibited and published worldwide and has received numerous international awards. 225 architects, designers and urbanists develop projects in a multi-disciplinary, collaborative design process which involves rigorous technical and creative investigation. MVRDV works with BIM and has official in-house BREEAM and LEED assessors.

www.mvrdv.com
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