We are modern animists: we believe that the objects and furniture surrounding us are becoming more and more alive. We ask ourselves if objects can have a life of their own and if they will become conscious entities in our social and cultural constructs. Will we treat them as pets in the near future?
Our passion for design, storytelling and science-fiction is the starting point for each project. In our work we explore how objects come to "life" and the thinking behind it: how this completely changes our relationship with objects. We like to play with vibrant colours, ambiguous shapes, the imaginary and also use artificial intelligence and robotics to explore this change.
Thanks to Baars & Bloemhoff who invited us into their trend-worlds at Broeinest and Abet Laminati for their colourful decorative laminate we can tell the story of SupertoysSupertoys and our dream of a modern animist society.