Modebelofte, meaning ‘the promise of fashion’ in Dutch, is an international platform for fashion talent that seeks to further develop the industry by presenting fresh perspectives and stimulatinginterdisciplinary collaborations.
Each year, Modebelofte creates an immersive exhibition experience during the Dutch Design Week in Eindhoven, with a selection of fiercely innovative fashion talents, who freshly graduated from national and international BA and MA courses.
In view of international ambitions, Modebelofte will undergo a name change this year. As of the 2018 Dutch Design Week Modebelofte will become New Order of Fashion!
The magical concept of shapeshifting must be deeply ingrained into our psyche, as it is a popular theme in myths and fairy tales, in shamanism and witchcraft, in religious texts and science fiction, in the arts and culminating in our modern ‘makeability’ cultus.
What is this fleshy vessel, this body, that has to somehow fit in with the prescriptions of fashion? What does fashion do with our shape and with our concept of self? Which part of our identity is expressed through fashion?
The New Order of Fashion team perceives an increasing desire to alter not solely our digital selves, but also our actual physical form. By bending gender and appreciating beauty in diversity, and through our fitness fanaticism, cosmetic surgery, and biohacking, the human form is altered to that of a cyborg. A surprising number of young designers are researching new expressions of identity as an answer to a fast changing and multidimensional living environment, considering the increasing influence of technology, migration issues and climate change. Something is at stake, we are changing. Fashion offers an endless toolbox of silhouettes, expressions, associations and identifications. In the end, the magician who changes our appearance is us!
Modebelofte 2018 shows the forefront of young fashion designers who strive towards more autonomy, imagination, and experimentation in how we express the complexities of our advanced self-identity. They answer to an essential need of humans to transform. They are Shape Shifters!
Modebelofte 2018 is supported by Stichting Cultuur Eindhoven, Brabant C, Prins Bernhard Cultuurfonds, Stimuleringsfonds Creatieve Industrie and the Dutch Design Foundation.
New Order of Fashion is sponsored by Fontys ArtCoDe, Sting, Havep, Philips, Mansveld Expotech, Heijmans, Air Design Studio Erik van Dongen, Mediamarkt Ekkersrijt, Jeger - Allround Painting, Professional Painting and Kunstofshop.nl.
Special thanks to Hoax Amsterdam, Bart Hess, Erik van Dongen.
For press requests please contact us at: [email protected]
Leading leather manufacturer ECCO Leather will collaborate with New Order of Fashion superforce Kira Goodey. Goodey will explore the possibilities of APPARITION, ECCO’s Leather's groundbreaking transparant
TRANSPARENT & FLEXIBLE: A NEW CLASS OF LEATHER
After years of studying ancient techniques and parchment leathers, ECCO Leather outranked the past. Transparent leather used to be unmanageable hard and nonresistant to water, but APPARITION is the first soft and transparent cow skin leather with lasting pliability, which protects from moist. Made from full grain bovine material, this range with spectral qualities comes in two substances. The gradations of softness vary, while at every degree this leather will move and mould. It’s truly alive.
KIRA GOODEY TALKS APPARATION
I wanted to work with the translucent qualities and unctuous texture of the material to create couture pieces that enhance the natural beauty and variation of this artisanal leather. It feels, looks and behaves unlike any
leather I have previously worked with which made it both fascinating and challenging to create shoes out of. Much of the final outcome was dictated by what the leather wanted to do naturally. For instance the ruffled florets are simple circles sewn in two places and left to fall naturally and the colour way was dictated by which dyes would be absorbed by the leather.
ABOUT ECCO LEATHER
ECCO Leather develops highly progressive leather qualities for some of the industry’s most iconic contemporary designers and brands. With a main tanning facility in the Netherlands, ECCO Leather also operates award-winning facilities across Europe, Southeast Asia and the Far East. ECCO Leather’s production network is characterised by clean, secure and flexible operations scaled to suit growing customer needs while ensuring seamless communication with customer-designated finished-goods manufacturers.
New Order of Fashion superduo AnoukXVera (Anouk van de Sande and Vera de Pont) will work together with Kobe, internationally acclaimed for their outstanding interior textiles. Van de Sande and de Pont will research a crossover between interior design and fashion items.
KOBE is a world wide interior textiles brand based in Valkenswaard in the Netherlands.
The company’s in-house research and development and styling department with their passion for interior design and textiles, always seek for innovation and the development of outstanding, high quality products. For over 35 years the company has played a prominent role in the world of interior, design and lifestyle. KOBE’s highly valued products are being distributed world wide in more than 50 countries, and are being used by interior design professionals and consumers alike. Their motivation to engage in this Fellowship collaboration is to explore how interior and fashion can fuse in a combined creative expression.
AnoukxVera is a fashion design duo focussed on on-demand sportswear and visual storytelling. Anouk van de Sande and Vera de Pont did research a crossover between interior design and fashion items. Feeling inspired by the many expressive and layered KOBE fabrics, AnoukxVera transported the fabrics from the walls and chairs closer to the human body to become tiny surrealistic homes without a roof. This fusion of living and wearing is explored in three suits. The suits emphasise an exploration of the senses, as seen for example in the multicoloured pallet suit and the sofa suit, and touch upon modular or flexible garment concepts. Use your garment like a curtain or become a sofa.
Inhabited by a small human, this tiny transportable house represents a fusion of living and wearing. Shrunken down to body-sized elements, it’s parts drape for bad weather or swallow you like a sofa. It can suddenly change, expand or shrink. Travel, float and drape.
We have a conversation with the young talents and explore the 'back-end' processes of their practice and how they shape this process;
What inspires them and how do they work?
What does their offline workplace (studio), and their online workplace (desktop, telephone) look like?
Which techniques and materials do they work with, and which collaborations do they seek out?
How do they relate to the (fashion) world, which values are important to them, and how do they move forward?
The SHAPE SHIFTERS IN CONVERSATION series is compiled by Lenn Cox (fashion curator and co-founder of Shift) and hosted by Mo Veld (fashion writer and educator), Grietje Schepers (designer and Modebelofte fellowship director), Rolien Zonneveld (i-D Netherlands) and Lenn Cox.
12.00 - 12.30 Axel Backlund
13.00 - 13.30 Juha Vehmaanperä
14.00 - 14.30 Marie Sloth Rousing
15.00 - 15.30 Kira Goodey, Vera de Pont & Anouk van de Sande
12.00 - 12.30 Paolo Carzana & Savanah Avery
13.00 - 13.30 Studio PMS
14.00 - 14.30 Stina Randestad
15.00 - 15.30 Sinéad O’Dwyer