During the 16th edition of Dutch Design Week in Eindhoven you can see with your own eyes how tomorrow’s world is already taking shape. Smart solutions and inventive designs offer new perspectives that look very promising. From 21 to 29 October 2017 the doors to the future will once again be open for nine days in a city that buzzes with innovation and creative energy.

The regular period for registering for Dutch Design Week 2017 has now closed. Next year it is again possible to register for the Dutch Design Week 201 and we look forward to receive your registration by that time.

Why participate?

Press and publicity

DDW attracts journalists and photographers, bloggers and scouts from around the world. As an official participant, your work will be actively drawn to our media partners’ attention.

Get seen

Design lovers, purchasers, curators and colleagues: DDW draws a huge public. Website and social media are visited and consulted with an incredible frequency throughout the event.

Personal web account

As a registered participant, you will be allotted your own account on www.ddw.nl to which it is simple to upload text and images. During the event in 2016, the website had more than two millions page views.

Expand your network

During DDW you make contacts. With colleagues, representatives from commerce, education and the cultural sector, and possibly collaborative partners and people that inspire you.

Good business

DDW is about doing business too. Commerce and industry are well represented, your target group too. In addition, DDW maintains good contact with international design events, knowledge institutes and grant providers.

Have fun

Eindhoven is a real design city – with a rich industrial past and two leading educational institutes for design. It is also the home base for countless designers and their creative hatching ground. Everyone who has attended Dutch Design Week will agree: this event excites, inspires, and is an exceptional experience. For nine long days, Eindhoven is the place to be in a relaxed atmosphere.


2500 designers

440 events

110 locations

295.000 visitos

750+ press accreditations

DDW Online

Facebook 42.500+

Twitter 23.500+

Instagram 34.000+

Practical information & Selection criteria

Who can participate?

  • Designers, agencies, studios and collectives
  • Design labels and companies involved in design
  • Educational, knowledge and cultural institutes
  • Hospitality, providing the activities planned have a link with design

What is suitable for the programme?

  • Exhibitions, (product) presentations and demonstrations
  • Lectures, seminars, network meetings and workshops
  • (Product) launches, kick-offs and award presentations

Selection committee

Submissions will be evaluated by the DDW selection committee under the supervision of programme managers Katja Lucas and Dries van Wagenberg. The DDW ambassadors fulfil an advisory role. The committee will inform you by email within four weeks if your submission has been accepted for the programme. Please note: for the Klokgebouw,Veemgebouw, Ketelhuisplein and other guest locations that are offered, other DDW criteria apply.

Selection criteria

With their ability to create and solve problems, designers have a positive impact on the complex challenges of tomorrow. Based on this conviction and the following criteria, the selection committee examines all the submissions:

  • The submission is design related.
  • The submission is topical/recent (thought of, created or made in the period 2016-2017) and has not been seen before at DDW.
  • The submission is innovative and/or contributes to existing ideas.
  • The submission is well-considered and thought out and ready for presentation.
  • The submission is original, distinctive or experimental in both idea and execution.

The selection committee encourages submissions that originate from a cooperation between designers, commerce, experts, industry and /or knowledge institutes.

Cost of participation

Participants pay a contribution that depends on the event and the number of people (and/or events) that they register. 
This is exclusive of any other costs for the rental of locations and other production costs. Separate conditions apply for the KlokgebouwHet Veem and Ketelhuisplein.

Click here to enlarge image. 

Additional Promotion 

DDW can increase the visibility of an event with additional promotional activities. For more information, please contact Marloes Philipse.

Payment method

Participants will receive an invoice by email for their contribution. 

Sign up process

Step 1

Register via this page. Each registration will be evaluated by the selection committee within 4 weeks. After approval, you will be assigned a personal web account where you must enter information. Registration via email will not be accepted.
Deadline for registrations: 30 June 2017, 23:59 hours

Step 2

After approval by the selection committee, an event page is created for you in your personal web account. This is where text and images can be entered and uploaded for www.ddw.nl.

Step 3 

Participants publicise their event themselves on www.ddw.nl from 15 April. We advise you do this as quickly as possible in connection with communication and PR activities – and the planning of design routes and the talent programme.
Deadline for uploading: 28 July 2017, 23:59 hours. 

Important dates

01 April
Open for submissions

01 May
Start uploading text and images

30 June, 23.59 hrs
Deadline for submissions

28 July, 23,59 hrs
Deadline uploading text, images and information — important in connection with the incorporation in the public campaign, promotional channels and other publicity activities for DDW

01 September
Definitive programme online at www.ddw.nl

21-29 October
Dutch Design Week

15 November
Complete DDW Questionnaire

Locations & Permits

Locations for participants 

Participants who do not have a location of their own in which to hold their presentation will be offered an overview of guest locations after approval through a personal web account. DDW can also offer special locations in Strijp-S. Read more about the opportunities in the KlokgebouwHet Veem and Ketelhuisplein.


For outside locations, an empty building or a party.

When as a Dutch Design Week participant do you need to request a permit?

As a participant you must ascertain if a permit is required for you to exhibit in your chosen location. If you require a permit, you must email this to the DDW organisation program@dutchdesigfoundation.com before 1 July. In addition, you must start the permit application process before 1 July in accordance with the guidelines below.

Are you organising an activity in an existing location and does the event fall under the regular use for that location? Then you do not require a permit. In case of doubt, it is sensible to discuss your activity with Eindhoven 365, the front office for the municipality’s events cluster. You can access the contact details through the web links below.

Are you planning to organise an event on the Stadhuisplein, the Lichtplein or the Ketelhuisplein? Indicate this when registering and we will contact you. You do not need to apply for a permit yourself, these locations are covered by the DDW permit. There are costs involved in this request. We work with Suna Producties to this end. You will receive an indication of the costs in advance.

Are you using another outside location, an empty building or organising a party? Then you may possibly need to apply for a permit. Contact Eindhoven 365, the front office for the municipality’s events cluster. You can access the contact details through the web links below.


Eindhoven365 is you first port of call (front office) for events. Eindhoven365 employees can assist you in the fleshing out of your idea, provide advice on grant opportunities and help you in requesting the permit. Contact Eindhoven365 via aanvragen@eindhoven365.nl or call +31 (0)40-707 40 40. For more information, we kindly refer you to www.ehv365.nl.

Event policy

Here you can discover the ins and outs of the municipality of Eindhoven’s event policy. You can find answers to questions like: who is responsible for what, what is the procedure and what are the conditions and regulations? For more information, click here.

Request forms

The notification and request form for events can be accessed here www.eindhoven.nl.

Deadline for registering: 1 July 2017. 

Volvo Design Rides

The Design Rides are visible, prominent and everywhere during Dutch Design Week. 

40 of the Design Rides are adorned with a design object on their roof made by one of the Dutch Design Week participants. This unique form of transport allows DDW to ferry 40,000 visitors from one DDW location to another free of charge. So the cars and the objects are visible throughout the city. 

Like to see your design attracting attention on one of these rides? 
Sign up here.

Deadline registration: 15 September 2017

DDW Shop

The DDW shop is located in the Klokgebouw. The well-stocked shop at the heart of the week is open every day. As a DDW 2017 participant, you can sell your own work through the shop. Registration for the DDW Shop is possible after you are approved to participate in DDW 2017

Deadline for registration: 1 September 2017.