Form&Seek collective is paving the way for independent designers by breaking the mould of the design industry. During Dutch Design Week we will present the collection which we are launching through a Kickstarter campaign to help us raise initial funding to cover the start up cost of retail ready, process driven crafted objects to come to life through the Form&Seek brand.
Link to campaign:
With the creation of a new disruptive business model made for a generation of designers that have mastered their own creation and production, Form&Seek unites the individuals by tailoring a global network of retailers and customers and centralising communication, marketing and distribution.
By cutting out the outdated royalty based manufacturers’ role the designer can focus on experimentation and creation, without having to force their work into a mass-producable mould and without having to worry about selling or distributing their work.
This new way of using the power of collaborative working also offers a rare opportunity to consumers and retailers to buy authentic and unique crafted products from one place with the benefits of a conventional design brand.
Form&Seek is an initiative by designers for designers, and until now completely funded out of our own means. We now need your help and support to launch a new future for independent design.
Alongside this exhibition Rive Roshan will create an installation of new and existing work exploring colour and texture to add softness and warmth to modern interiors.
Map No. 42
|Sun||29 Oct||11:00 - 15:00|
Curator: Rive Roshan (Golnar Roshan & Ruben de la Rive Box) & Bilge Nur Saltik
Exhibition design: Rive Roshan
Organized by Form&Seek
Rive Roshan is an experimental design studio working on the cusp of graphic, interior and product design. The studio is run by Dutch designer Ruben de la Rive Box and Iranian-Australian designer Golnar Roshan.
The studio explores innovative use of materials to design tactile, flexible and engaging products for a mobile generation.
A deep interest in colour, texture and materiality leads to an aesthetic of raw beauty.
Form&Seek is an international collective of young designers who are interested in both the functional and poetic appeal of design and who believe that objects have the power to communicate meaningful messages and provoke new ways of looking at the world.
For the first time Form&Seek is launching a collection of crafted design object for everyone to purchase, creating a platform for young independent designers to sell their work and creating leverage for the individual through the power of the collective.